Website Project Management
Ready to build a new B2B website? We’re here to guide you through every step of the process. From structuring your website to ensuring it ranks well on search engines to writing all the copy and acting as project manager, liaising with agencies and stakeholders to ensure it gets designed and built on time and on budget, we’ve got you covered. ​​
We have 20 years of experience project managing complex website builds from scratch, including multi-language and ecommerce sites. Here's what we offer.
​​
Information Architecture - Laying the Foundation
Information architecture (IA) is all about organising your website’s content in a way that makes it easy for users to find what they’re looking for. We'll devise an Information Architecture that takes into account what your customers are searching for and what you offer, as well as all the other important elements such as Ts&Cs, privacy notice, careers, and more. We work on:​
-
Site Mapping - creating a blueprint of your site’s structure to plan where each page will live, including main navigation, level 1 and level 2 pages, and more.
​​
-
Navigation Design - ensuring users can easily move around your site with clear and intuitive menus.
​​
-
Content Strategy - deciding what content goes where and how it will be presented to best meet user needs.
​​
Selecting a Digital Agency - Getting You the Expertise You Need
​
We've managed the build of over 14 websites, local and global, for businesses small and large - so when it comes to selecting the right agency for you, we know a thing or two and have a long list of contacts. Here's how we can help.
​
-
Verify Agency Experience - we'll look into how long they've been in business and how long they retain clients, as well as make sure the agency knows your industry, market, trends, and competitors, by asking probing questions.
​​
-
Review Portfolio and Case Studies - we'll deep-dive into their case studies for detailed insights into their process and impact on clients' brands and business.
​​
-
Delve into CMS Expertise - a solid website needs a content management system (CMS), but it needs to be the right CMS for you. We know all the major and minor CMS players, so can provide measured advice on what you should go for.
​​
-
Initiate Contact - we'll contact the agency on your behalf with a pre-prepared list of questions about their services, tools, and additional offerings. We'll also contact some of their clients, with their permission, to get detailed feedback on their approach and results.
​
Project Management - Keeping Everything on Track
Building a website is a complex project that requires careful co-ordination. We'll work closely with your chosen website agency, your internal stakeholders, and clients, to provide expert advice and project management, building you a website to be proud of - one that delivers for you and for customers. Here’s how we manage it.​
-
Planning - setting clear goals, timelines, and milestones to keep the project on track.
​​
-
Communication - keeping everyone in the loop with regular updates and feedback sessions.
​​
-
Resource Allocation - ensuring the right people are working on the right tasks at the right time.
​​
-
Quality Assurance - testing the site thoroughly before launch to catch any issues and ensure a smooth user experience.
​
Page Copy & SEO - Making Your Site Discoverable and Memorable
Search Engine Optimisation (SEO) is crucial for making sure your website gets found by the right people. We have over 20 years' experience writing copy fo websites, from product and service copy and brand propositions to campaign landing pages, blog articles, and everything in between. Here’s how we can help:
-
Keyword Research - identifying the words and phrases your audience is searching for and incorporating them into your website to help you get found.
​
-
Page Copy - we can turn our hands to copy across various B2B industries, from technology to transport and manufacturing to marketing agencies. We can help write all the copy for every single page on your website.
​
-
On-Page SEO - we'll optimise individual pages with meta tags, headers, and high-quality content.
​
Ready to an Amazing B2B Website?
​
We’re here to make your website dreams a reality. Let’s chat about how we can help you build a site that not only looks great, but performs brilliantly.
We're here to help.